Sports-nutrition & wellness distribution in Egypt
Bringing the world’s best sports nutrition to Egypt.
Fitworthy imports and distributes international sports-nutrition and wellness brands, so Egyptian athletes and stores get authentic products they can trust.
Authentic products
Sourced directly from brands and trusted suppliers
Reliable supply
Fresh stock and consistent availability for every account
Brand care
The right placement, the right price, the right customers
About us
Seven years in Egypt’s supplements market, built for the long term
Founded by Amr Eid, Fitworthy brings more than seven years of hands-on experience in Egypt’s supplements market: building strong retail relationships and bringing new products to Egyptian consumers.
We work with a corporate mindset: clear processes, full respect for the brand’s identity, and positioning that matches exactly the segment the brand owner is targeting. Our name says what we stand for: About the FIT.
What we carry
Brands we represent appear here once agreements are signed.
108.6M
Egyptians at the start of 2026
21.3M
Egyptians aged 18–29
$424M
Dietary supplements market, 2026
Sources: CAPMAS (2025–2026); Mordor Intelligence, Egypt Dietary Supplements Market (2026).
Our mission
Raising the standard of supplements in Egypt
Higher quality
Bring world-class products to Egyptian consumers.
Close the market gap
Introduce categories and brands Egyptian consumers are asking for.
A better supply chain
Reliable stock, consistent pricing and fresh products in every account.
Built to last
Long-term partnerships that protect the brand’s name and reputation.
What we do
From the factory to the shelf, handled end to end
Registration & compliance
Product registration, Arabic labelling, certificates and every approval with the Egyptian authorities.
Import & distribution
Customs, storage and delivery to gyms, supplement stores, pharmacies and retailers across Egypt.
Brand building
Premium placement, one price in the market, launches, sampling and account care.
Where you’ll find us
A brand looking to enter Egypt?
We handle registration, import and distribution, so you can grow in one of the region’s largest markets.
For retailers
Become a Fitworthy stockist
One price list, reliable stock and a dedicated account manager. Tell us about your business and we’ll get back to you.
Coming soon
Shop online
Our online store is on its way. Get notified on launch day.